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Belfast-designed app to feature in new BBC show

The BBC Pandemic mobile app, created by Big Motive, is featured in a groundbreaking citizen science experiment attempting to simulate the spread of a deadly flu outbreak.
The BBC Pandemic mobile app, created by Big Motive, is featured in a groundbreaking citizen science experiment attempting to simulate the spread of a deadly flu outbreak.

A BELFAST based design and innovation studio has designed a mobile app, which takes centre stage in a new BBC production airing this week.

The BBC Pandemic mobile app, created by Big Motive, is featured in a groundbreaking citizen science experiment attempting to simulate the spread of a deadly flu outbreak. The result of the experiment will be revealed in ‘Contagion! The BBC Four Pandemic’ on Thursday at 9pm.

The groundbreaking BBC Four experiment uses the app, created by Big Motive to ‘infect’ a mass audience of users whilst tracking their movements and social interactions over 24 hours. This vital potentially life-saving data will be used in the programme to simulate the spread of a highly infectious disease. The show producers hope to paint a picture of what might happen when—not if—a real pandemic hits the UK. The data collated from the app will help improve public health planning and outbreak control.

The show will be fronted by mathematician Dr Hannah Fry and disaster medic Dr Javid Abdelmoneim.

Contagion! The BBC Four Pandemic was commissioned by Cassian Harrison, editor, BBC Four and Diene Petterle, commissioning editor, Specialist Factual. It is produced by 360 Production for BBC Four with support from BBC Northern Ireland and Invest Northern Ireland with design and delivery of the mobile experience by Big Motive.