DEFUNCT British sports car marque TVR, which has experienced several false dawns in recent years, is set to be revived with the help of two of the industry's biggest names - Cosworth and Gordon Murray.
Cosworth is an engine-builder and tuner with one of the longest and most successful track records of all, while Murray is the McLaren Grand Prix car designer-turned-creator of the seminal F1 supercar whose latest trick is a way to revolutionise car production.
What all this means for TVR remains to be fully seen, but the company's new management team promises it will release specification details and early images of a new two-seater sports car later this year.
"This incredible project is already well advanced with over a year of development completed so far," said the company in a statement.
"Enthusiasts will also be delighted to know that the car will feature the traditional TVR DNA of a front engine with rear wheel drive and a manual transmission, powered by a normally aspirated, dry-sumped, V8 engine, developed and engineered by Cosworth."
Les Edgar, chairman of TVR, said the 'new' TVR "has to be better than just good - it has to be outstanding".
"From the outset we only wanted to work with the best partners in the business, and both Gordon Murray’s and Cosworth’s track records within motor sport and high performance car design and engineering speaks for themselves. Gordon Murray Design and Cosworth are the perfect partners for TVR and together, we will deliver a truly exceptional new car."
Production of the new car is scheduled to begin in 2017 as part of what the company says is a 10-year plan.
If the latest iteration of TVR can recapture a fraction of the wild styling and analogue driving experience of cars like the Sagaris which terrified, they won't have any trouble finding enough enthusiasts willing to part with Porsche 911-sized wads of cash for the new car.