UK

Opinion poll round-up on the last day of the election campaign

Labour’s average poll rating has fallen from 45% to 39% over the course of the campaign.

Both Labour and the Conservatives have seen their average poll rating fall during the election campaign
Both Labour and the Conservatives have seen their average poll rating fall during the election campaign (Andrew Matthews/PA)
By Ian Jones, PA

Polling companies are publishing their final figures ahead of the General Election on Thursday, all of which show Labour holding on to the large lead it has enjoyed since the campaign began six weeks ago.

These are the polls that have been published so far:

– Redfield Wilton (carried out online June 28-July 2 among 20,000 adults in Britain): Labour 41%, Conservative 22%, Reform 16%, Liberal Democrats 10%, Green 6%, SNP 3%, other parties 1%

– Savanta (by telephone June 26-July 2, 1,744 UK adults): Labour 38%, Conservative 18%, Reform 17%, Lib Dems 11%, Green 6%, SNP 3%, other parties 5%

– Techne UK (online June 28-July 2, 5,503 UK adults): Labour 40%, Conservative 21%, Reform 16%, Lib Dems 11%, Green 6%, SNP 3%, other parties 3%

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– Verian (online June 28-July 1, 2,135 adults in Britain): Labour 36%, Conservative 21%, Reform 16%, Lib Dems 13%, Green 7%, SNP 3%, other parties 4%

– Whitestone Insight (online July 1-2, 2,008 adults in Britain): Labour 38%, Conservative 21%, Reform 18%, Lib Dems 10%, Green 7%, SNP 3%, Plaid Cymru 1%, other parties 2%

– BMG (online June 30-July 2, 1,854 adults in Britain): Labour 39%, Conservative 22%, Reform 16%, Lib Dems 11%, Green 7%, SNP 3%, other parties 3%

– Deltapoll (online June 29-July 3, 1,737 adults in Britain): Labour 39%, Conservative 22%, Reform 17%, Lib Dems 10%, Green 7%, SNP 2%, other parties 3%

– Savanta (online July 2-3, 2,101 UK adults): Labour 39%, Conservative 20%, Reform 17%, Lib Dems 10%, Green 5%, SNP 2%, Plaid Cymru 1%, other parties 6%

(Press Association Images)

An average of all polls with fieldwork completed during the seven days to July 3 puts Labour on 39%, the party’s lowest rating since the campaign began, 18 points ahead of the Conservatives on 21%, followed by Reform on 16%, the Lib Dems on 11% and the Greens on 6%.

The Tories are up slightly on the figures for the previous week while Labour are down, with the averages for the seven days to June 26 being Labour 41%, Conservatives 20%, Reform 16%, Lib Dems 11% and Greens 6%.

On May 22, the day Prime Minister Rishi Sunak called the General Election, the seven-day averages stood at Labour 45%, Conservatives 23%, Reform 11%, Lib Dems 9% and Greens 6%.

The averages have been calculated by the PA news agency and are based on polls published by BMG, Deltapoll, Find Out Now, Focaldata, Ipsos, JL Partners, More In Common, Norstat, Opinium, People Polling, Redfield Wilton, Savanta, Survation, TechneUK, Verian, WeThink, Whitestone and YouGov.